Your performance review will measure how sales are growing and whether they are satisfactory for your company. It will analyze the changes in your sales, your net profit, your borrowing, and your gross fixed assets.
Continuously examining your company's sales perfomance can help your business stay on track financially. Sales, or revenue, is one of the two main aspects of the Income Statement. It is crucial in calculating the health of a business. Besides comparing numerical data of generated revenue, it would be useful to focus on quality. Whether you sell a product or service, it will be valuable to your business to obtain feedback from customers directly. Surveys and open suggestions are becoming more common because of the large impact of social media. Now, anyone has the chance to publically post their thoughts and opinons. It would be best to hear those comments, especially if they aren't too favorable, before it's on the internet.